Business & Pleasure Co. (B&P) has secured a US$16m strategic growth investment from Silas Capital, marking an exciting new chapter for the premium outdoor leisure brand.
Founded with a vision to elevate outdoor experiences, B&P has built a reputation for designing stylish and functional products that resonate with customers worldwide. With growing demand for its collections, this investment will enable the company to scale operations, enhance product innovation, and expand its global reach.
Silas Capital, a growth equity firm specialising in consumer brands, brings extensive expertise in scaling high-growth businesses. Their investment will further support B&P’s ambitious growth strategy, allowing the brand to accelerate its presence across key retail and e-commerce channels.
As an early investor in B&P, Online Brands Group looks forward to continuing to support founders Ollie Edwards and Lachlan Leckie as they accelerate the global growth journey with its premium products inspiring customers worldwide.